With a video account, WeChat can play more content marketing methods. For example, a video account can add a link to a public account to executive list seamlessly jump from the public domain to the private domain; it can undertake red envelopes/WeChat live broadcasts/Search Yisou/Take a look, enriching the information experience; it can open up WeChat executive list mini-stores and mini-programs, Form a transaction ecology. 3. The role of video accounts in WeChat The video account has become an important business card for every WeChat ID (personal or brand) to display to the outside world.

When you open the WeChat official account, you can find that the page layout of the official account has changed: in addition to the regular graphic executive list content, a "video" column has been specially developed, and video has become the second largest section alongside graphic and text. The Commercial Value of WeChat Video Accounts (Part 1) executive list Open the WeChat discovery page, you can see that the video account and the circle of friends occupy the first-level entrance side by side. At the same time, on the personal introduction page, in addition to displaying the circle of friends, a video account has also been added.

The Commercial Value of WeChat Video Accounts (Part 1) We can set "display video number on personal business card" on the personal page of the video executive list number. After setting, the video account will become an important display of personal business cards just like the circle of friends. The Commercial Value of WeChat Video Accounts (Part 1) Open executive list WeChat search, search for the brand name, and you can see the latest news of the brand's video account. The video account became the third official account after the official account and the applet.